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Strong Growth in 1st Half at William Hill

2011.08.16
Strong Growth in 1st Half at William Hill

William Hill Plc, owners and operators of William Hill Casino have announced their interim results for the first six months of 2011. The company has displayed a strong performance in the first half with the performance of the Sports book product driving online growth.

Additionally, the company’s innovations in mobile betting have resulted in over 600% net revenue growth. Plan for growth in the US market along with the launch of a regulated website in Italy has also helped boost revenues.

Ralph Topping, Chief Executive of William Hill, said in a press release, "This is an especially strong set of results for William Hill in challenging economic conditions. The comparator period also included part of a World Cup that delivered a record result for us last year.”

“I am pleased with both our Online performance, which has been driven by outstanding Sportsbook growth and innovations in our in-play and mobile offerings, and the strength of our Retail business, which continues to benefit from the popularity of machines and the resilience of over-the-counter betting,” he said.

In terms of the next six months, the CEO commented on the fact that the economic environment would continue to be challenging for William Hill but he was confident that the many offerings were very strong and competitive.

“Our multi-channel business targets the widest possible audience, and our positioning on pricing and trading, together with our extensive product range and effective use of new technologies, including mobile, combine to present customers with a highly attractive experience,” he said.

The CEO concluded saying that the company was performing well and William Hill’s market leader position along with international developments and the many innovations that were in the pipeline would ensure a strong second half of 2011.

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Written by Debbie Hall for Online Keno – your best source for online casino news

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